FRANCIS CENTER
The mission of the Francis Center in Louisville, Kentucky is to offer health, healing and hospitality services to its surrounding neighborhood.
logo
As I spoke with the client about their vision for
the Center, an involuntary action of “hugging”
kept occurring. The logo I created represents
the Francis Center’s hope to “hug” their
community with its services.
The color scheme chosen for the logo are
symbolic colors of the elements in the
Francis Center’s tagline.